According to a recent People Polling survey featured on GB News, Labour seems poised for a substantial win in the upcoming General Election. With Rishi Sunak’s potential May vote looming, the survey indicates a commanding 22-point lead for Keir Starmer’s party over the Tories. Labour is currently polling at 45 percent, while the Tories stand at 23 percent, and the Reform party at 10 percent. If reflected in the actual election, this margin could secure a majority for Labour.
This development deals a blow to Rishi Sunak, compounded by the revelation that 54 percent of the populace feels financially worse off compared to a year ago. Moreover, two-thirds of the country expresses a strong desire for a change in Westminster.
Political analyst Professor Matthew Goodwin from People Polling, speaking to GB News, highlighted the ongoing struggle for the Conservatives. Notably, not only is Labour maintaining a robust share of the vote, but a significant portion of former Conservative voters is shifting allegiance to the Reform party. Goodwin points out that if Keir Starmer adopts Ronald Reagan’s famous question about financial well-being when campaigning, a substantial portion, including many 2019 Boris Johnson supporters, would respond negatively. This indicates a looming defeat for the Tories.
Additionally, the survey sheds light on voters’ priorities for 2024. Tackling the cost of living crisis tops the list, followed by improving the NHS and addressing the issue of small boats.
Goodwin emphasizes the cost-of-living crisis as pivotal in the upcoming election. For former Conservative voters from 2019, stopping small boats is a top priority alongside the cost of living, while Labour voters prioritize addressing the cost-of-living crisis followed by NHS improvement. Failure by Sunak to address these concerns could imperil his tenure at Number 10.
The poll also reveals the yearning among voters for past leaders to return, with Margaret Thatcher leading the list, followed by Winston Churchill and Tony Blair. Goodwin suggests that the public seeks a strong, transformative leader akin to Thatcher or Blair in today’s political landscape, a quality seemingly lacking in current leadership figures.