Jemaurie Beneche is behind his clothing brand of Clothes of Crescent. This is a clothing brand that he started in early July, but he had the idea since he was in 10th grade. Jemaurie is a Boston native, and plans to make his clothing brand a full-time career. He has grown such an intense audience since July and the anticipation and attention are here! His Instagram following is at 17.2k! which is insane for such an early brand startup.
What started the brand?
Jemaurie always had a thing for streetwear brands since 10th grade and since then has been doing his due diligence and researching into the world of starting up his brand. I got to ask him some questions about this via Zoom. Firstly I asked why the name “Crescent” and he said, “so my counselor back then in this afterschool program I went to would always tell me how the crescent moon meant empowerment and I was telling him how when I grew up I wanted to make a clothing brand! and he would always say just “look at the crescent moon dude! you got this”. He also said “Being on Instagram a lot had more to do with it. Every day I would see a cool clothing brand and they were doing what they loved while living their best lives and I want to join in on that.”
Do you have any future collabs?
Yes, I am currently collabing with a good friend to make a game/app for the brand. I just started managing my artist SkyRohket so we are most definitely going to collab for one of his projects. Recently I got in contact with Hot Topic & Attack on Titan and they also want to collab it will be released in 2024! I am super excited to see how that one goes
Where Can The People Go To Keep Up With Your Brand?